The Benefits of Freelancing in Conversational AI: A Guide for Professionals and Employers


I was, recently, reminiscing about a conversation I had with James Rowe early last year, when we launched Bot Jobs' Freelancer Tool (think Upwork for Conversational AI projects)

Fast forward to today (mid-2024) and the Conversational AI industry is making rapid changes - new companies are being created, incumbents are growing and corporates are beefing up their internal capabilities, so standing out and making a meaningful impact can be challenging.

One effective strategy that both professionals and employers often overlook is freelancing. I was reminded of this when Emily Capps posted on LinkedIn that she was looking for a freelance Voiceflow developer to help her with a project for her portfolio.

Whether you're a seasoned conversational AI developer or just starting as a conversation designer, freelancing can offer numerous benefits. This blog will delve into why freelancing is a smart move for conversational AI professionals and how employers can leverage freelance talent to their advantage.

Additionally, we'll explore how conversational AI technology vendors can support their developer communities by promoting freelance opportunities.

1. Why Freelancing is a Good Idea for Conversational AI Professionals:

1.1 Flexibility and Autonomy:

Have you ever wished you could choose your projects and set your own schedule? Freelancing offers unparalleled flexibility, allowing you to manage your workload and maintain a healthy work-life balance. As a freelancer, you have the freedom to select projects that align with your interests and expertise, whether it's conversational AI jobs, chatbot jobs, or virtual assistant jobs.

1.2 Diverse Experience:

Freelancing exposes you to a variety of projects across different industries, from healthcare to finance and customer service. This diversity not only broadens your skill set but also enhances your portfolio, making you a more attractive candidate for future opportunities. Working on diverse projects helps you develop a comprehensive understanding of how conversational AI can be applied in different contexts, thus preparing you for more senior or advanced roles.

1.3 Potential for Higher Earnings:

One of the most enticing aspects of freelancing is the potential for higher earnings. Unlike salaried positions, where income is fixed, freelancers can set their rates and take on multiple projects to maximise their earnings. This financial flexibility is particularly beneficial for those specialising in high-demand areas like ML engineer jobs and Prompt/Conversation Design jobs.

1.4 Building a Personal Brand:

Creating a strong personal brand is crucial in today's competitive job market. Freelancing allows you to showcase your skills and accomplishments through successful project completions and positive client relationships. Platforms like Bot Jobs enable you to build a compelling portfolio that highlights your expertise, making you stand out in the crowded field of conversational AI.

2. Encouraging Employers to Use Freelancers:

2.1 Access to Specialised Talent:

Are you struggling to find the right talent for your conversational AI projects? Freelancers offer specialised expertise that can significantly enhance your project outcomes. By hiring freelancers, employers can quickly access professionals with specific skills, such as conversational AI developer jobs, chatbot designer jobs, and dialogue systems jobs. This specialised talent ensures high-quality results and drives innovation.

2.2 Cost-Effective Solutions:

Freelancers provide a cost-effective solution for employers. Unlike full-time employees, freelancers don't require long-term commitments, benefits, or extensive onboarding. This flexibility allows businesses to scale their workforce according to project needs, making it easier to manage budgets and allocate resources efficiently.

2.3 Quick Turnaround and Efficiency:

Freelancers are often more agile and efficient than full-time employees. They bring focused expertise and experience, allowing them to quickly adapt to project requirements and deliver results. This quick turnaround is particularly beneficial for time-sensitive projects and helps maintain momentum in development cycles.

2.4 Innovation and Fresh Perspectives:

Freelancers bring fresh perspectives and innovative solutions to the table. Their diverse experiences across different projects and industries enable them to approach challenges creatively. By incorporating external insights, employers can enhance their projects' quality and drive continuous improvement.

3. Encouraging Conversational AI Technology Vendors to Support Freelancers:

3.1 Building and Nurturing Developer Communities:

How can Conversational AI technology vendors create a supportive environment for their developers? Building and nurturing developer communities is essential. Vendors should provide resources, training, and networking opportunities to foster a collaborative and innovative atmosphere. This support helps developers stay updated with the latest trends and advancements in conversational AI. There are lots that already do this - Rasa, Voiceflow, Teneo, Liveperson, Cognigy, and Boost to name some.

3.2 Promoting Freelance Opportunities:

Technology vendors can play a pivotal role in promoting freelance opportunities. By actively encouraging their developer communities to register on platforms like Bot Jobs, vendors can create a robust network of skilled freelancers. This promotion benefits both the developers, who gain access to more opportunities, and the vendors, who can showcase their technology's real-world applications and offer their clients access to their community, should they need access to freelance expertise.

3.3 Benefits to Vendors:

Supporting freelance opportunities enhances a vendor's reputation and attracts top talent. By fostering a strong freelance community, vendors can drive innovation and customer satisfaction. Freelancers often bring unique insights and solutions, contributing to the continuous improvement of the vendor's products and services.

There are also occasions when vendors hit a limit on their own internal capacity for developers and/or professional services, especially when client demand is high. This is when your own community becomes a pipeline for your internal talent teams.

4. Practical Tips for Freelancers:

4.1 Building an Impressive Portfolio:

An impressive portfolio is crucial for attracting clients and showcasing your expertise. Ensure your portfolio highlights your skills, successful projects, and client testimonials. Include detailed project descriptions and case studies to demonstrate your problem-solving abilities and impact on past projects. Every freelancer who registers on Bot Jobs also has access to a portfolio builder.

4.2 Networking and Community Engagement:

Networking is vital for freelancers. Engage with the conversational AI community through events, webinars, and online forums. Join professional groups and participate in discussions to build relationships and gain insights. These connections can lead to new opportunities and collaborations.

4.3 Continuous Learning and Skill Development:

Staying updated with the latest trends and advancements is essential for freelancers. Pursue certifications and attend workshops to enhance your expertise. Continuous learning ensures you remain competitive and can offer cutting-edge solutions to your clients.


Freelancing in conversational AI offers numerous benefits for professionals and employers alike. It provides flexibility, diverse experiences, and potential for higher earnings for freelancers, while employers gain access to specialised talent, cost-effective solutions, and innovative perspectives. By supporting freelance opportunities, conversational AI technology vendors can foster a vibrant developer community and drive innovation.

Call to Action:

Are you ready to elevate your career in conversational AI? Register on Bot Jobs and start building your freelance career today. Employers, take advantage of the specialised talent available on our freelance platform to enhance your projects. Technology vendors, support and promote freelance opportunities within your developer communities to drive continuous improvement and customer satisfaction. Your journey to success in conversational AI begins now!