Conversational Marketing Manager

HubSpot

Cambridge, MA, USA Remote

Permanent

Jan 14

This job is no longer accepting applications.

Conversational Marketing Manager

The Conversational Marketing team is looking for someone to own and optimize our chat programs, including onsite and messaging. You'll use automation and humans together to help visitors engage with HubSpot how they want — including chatting with Sales about the right tools for their company. You'll partner with teams like Operations and Web Strategy to create remarkable experiences. You'll also work hand-in-hand with the Sales teams that your conversational experiences support. This role reports to the Team Manager of Conversational Marketing and sits within the Global Messaging team.

You should apply if:

  • You're excited to write the playbook for how companies innovate with conversational marketing.
  • You believe in the saying “Alignment > Strategy” and can build relationships across a variety of teams.
  • You believe that there's a tasteful way to use automation and humans together that solves for both sides.

In this role, you'll:

  • Run data-driven experiments to optimize existing conversational experiences.
  • Hit demand targets to support our sales team.
  • Create chatflows for global campaigns, product launches, and new website pages.
  • Partner with developers to define custom functionality you need.
  • Find longer-term opportunities to improve the Customer Experience, like using SMS and WhatsApp.

We're looking for someone who's:

  • A storyteller with data. Finding opportunities to improve means pulling from quantitative and qualitative insights.
  • Passionate about the future of technology. Conversational marketing is a once-in-a-decade shift and you can help define it onsite and on other channels.
  • Comfortable with ambiguity. The business evolves fast and so do our priorities.

We know the confidence gap and imposter syndrome can get in the way of meeting spectacular candidates, so please don’t hesitate to apply — we’d love to hear from you.

 

About HubSpot

HubSpot (NYSE: HUBS) is a leading customer relationship management (CRM) platform that provides software and support to help businesses grow better. We build marketing, sales, service, and website management products that start free and scale to meet our customers’ needs at any stage of growth. We’re also building a company culture that empowers people to do their best work through. If that sounds like something you’d like to be part of, we’d love to hear from you.

You can find out more about our company culture in the HubSpot Culture Code, which has more than 5M views, and learn about our commitment to creating a diverse and inclusive workplace, too. Thanks to the work of every employee globally, HubSpot was named the #1 Best Place to Work on Glassdoor in 2020, and has been recognized for award-winning culture by Great Place to Work, Comparably, Fortune, Entrepreneur, Inc., and more.

Headquartered in Cambridge, Massachusetts, HubSpot was founded in 2006. Today, thousands of employees work across the globe in HubSpot offices and remotely. Visit our careers website to learn more about culture and opportunities at HubSpot.

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